Update Aug 13: Blizzard has removed secondary stats from Flasks, and reduced the amount from enchants and food. The point of my original post is kind of moot, but I’ll leave it up anyway. You can still customize your secondary stats, just not to the high degree you could earlier in beta.
I have a love-hate relationship with reforging. I love using it to min-max or make a piece of subpar gear into something decent. I hate having to juggle hit and expertise caps (and having to use a reforging calculator to do it perfectly). Without hit and expertise, reforging is just about customizing your stats. No calculators or external tools required. All the good, none of the bad. So you can understand why I was initially a little disappointed at its removal.
I know the goal was to reduce the amount of extra work needed to be done in order to make a piece of gear usable. When you don’t need to valor upgrade, reforge, gem, and enchant something you can just equip it as soon as it drops. Unless, of course, it’s a neck, ring, or cloak. Then you’ll want to make sure you have an enchanting scroll ready for it.
Blizzard wasn’t kidding when they said they wanted fewer but more powerful enchants.